Every business must be open to opportunities. One important thing to remember, that’s pretty easily forgotten, is that every single company in the world once started with a founder or a founding team saying a simple Yes to an idea. Ideas are powerful things – they can be the most powerful force imaginable, in fact. That’s because ideas are what causes the world to shift, change and transform. The beauty of business though, is that ideas always evolve. The idea you start with isn’t necessarily the idea you finish with.

Whether the IDEA is original, borrowed, or bought, the IDEA is the heart of any business through all stages if its life. If there’s no idea, there’s no business. The IDEA is what will keep you fired up, and give you pride. Plus, the IDEA is the most fun part of business. Look around having in mind some new idea or opportunity.

It isn’t always about making more money; sometimes it’s about having more freedom and a higher quality of life. How happy and sated you are also has a big impact on your productivity in the workplace. If you’re simply going through the motions in your job and you’re clearly unhappy, then it might be time for a change.

If you look back at some of the most successful businesses in the past 100 years, they’ve been companies who have been ready to adapt at any given time, whether that means adapting to a new market, a new technology or a new competitive landscape. Take Apple – they started out as a business selling simple, handmade home computers. Today, the bulk of their money comes from manufacturing the most successful phone ever built. That’s an enormous change, and it’s one that every business should be committed to facing at some point in their existence.

For many companies, the obstacles to this kind of evolution are often obstacles of scale and preparation. It’s difficult to know if your business has the resources, the talent or the financial runway to support a shift in what you do and how you do it. Knowing that you can support a strong move in a new direction is the first step to ensuring you have a future as a company. So how do you get there?

You really have to establish a firm grasp on your business’ health. You’ve got to be able to track and manage as much of the data and the information around your staff, your productivity, your cash flow and your projections. To be in the perfect position to face change and transformation, you need to work through every aspect and element of what your company does, measure it, and build a reliable dashboard that can provide you with the right knowledge at the right time.

Embrace new ideas. That’s the way our clients build innovative services and products and build the future of their companies!


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